Monday, March 16, 2009

intense public guerrilla marketing posters

Thanks to Carrie for these intense public guerrilla marketing posters. See the others at the Web Urbanist website.


Witness Against Torture Elevator Ad
An otherwise blank set of elevator doors features two sets of fingers peeking out from the seam, as if someone inside is trying to escape. Once you’re inside the elevator you see the owner of those fingers: a man in a prison jumpsuit and leg-cuffs. Witness Against Torture, a human rights group, used this ad to campaign for the closure of the Guantanamo Bay detention center.


Feed SA Shopping Cart Posters
You’d have to have a heart of stone to avoid being affected by the images of poor, starving children sitting in the bottom of your shopping cart. Any food placed in the shopping cart appear to be delivered right into the needy child’s hands. Feed SA, a South African charity dedicated to feeding disadvantaged people, put these decals in shopping carts and saw a marked increase in donations and a significant boost in website traffic.


Anti-Smoking Stick-Ons
Tailpipe smoke is gross… and the same goes for the carcinogen-loaded clouds that erupt from the mouth of a cigarette smoker. An anti-smoking group equated the two by placing posters of people’s faces with the cut-out mouths strategically placed at the end of tailpipes.

6 comments:

Mattson Tomlin said...

These are amazing.

carrie said...

*thumbs up*

Mattson Tomlin said...

surprisingly akin to some of the stuff I'm working on for my project right now...

keyser soze said...

Are you talking about your ads for the French film festival? Do you already know what you're going to shoot? I'm interested to know how similar they would be to these 2D ads...

Mattson Tomlin said...

Haha no, not to my french ads... Check my blog late tonight or tomorrow. But yes, I do know what I'm shooting for my ads. Exciting stuff all around!

Mattson Tomlin said...

you should also check this out. you will love it:

http://filmtheblanks.blogspot.com/